Agile Excellence: A Context-Specific Management Model for Private Higher Education in Bangkok
Article Sidebar
Main Article Content
Abstract
Background and Aim: Private higher education institutions (HEIs) in Bangkok are vital to Thailand’s knowledge-based economy but face increasing competition and quality challenges. Reports from ONESQA (2023) highlight persistent weaknesses in strategic management, research productivity, and curriculum alignment with international standards. Despite several quality models being proposed (e.g., Chaisawat et al., 2023), there remains a practical gap in integrated, context-specific management frameworks suited to the agility of private colleges. This study aimed to (1) identify key components of excellence management, (2) develop a management guideline tailored to Bangkok’s private HEIs, and (3) evaluate its feasibility and utility.
Materials and Methods: A sequential mixed-methods design was applied in three phases. Phase 1 involved quantitative data collection from 350 administrators, analyzed using Exploratory Factor Analysis (principal axis factoring, Promax rotation). Phase 2 employed expert interviews (n=5) to refine and validate the guideline, while Phase 3 conducted pilot testing with 10 administrators. Statistical analyses included KMO, Bartlett’s Test, means (X̄), standard deviations (SD), and content analysis. Reliability of instruments was acceptable (Cronbach’s α=0.778).
Results: Seven management dimensions were identified: Staff Development, Academic and Moral Activities, Student-Centricity, Leadership, External Network Engagement, Excellence Management, and Curriculum Management, explaining 79.41% of total variance. Feasibility (X̄=4.56, SD=0.44) and utility (X̄=4.57, SD=0.31) were rated at the highest level.
Conclusion: The resulting seven-dimensional management framework offers a practical, evidence-based model to enhance excellence and competitiveness among private HEIs in Bangkok and similar contexts nationwide.
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Copyright on any article in the Journal of Education and Learning Reviews is retained by the author(s) under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License. Permission to use text, content, images, etc. of publication. Any user to read, download, copy, distribute, print, search, or link to the full texts of articles, crawl them for indexing, pass them as data to software, or use them for any other lawful purpose. But do not use it for commercial use or with the intent to benefit any business.
References
Bai, Y., Wang, Z., Alam, M., Gul, F., & Wang, Y. (2022). The impact of authentic leadership on innovative work behavior: Mediating roles of proactive personality and employee engagement. Frontiers in Psychology, 13, 879176. https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2022.879176/full
Bartol, K. M., & Martin, D. C. (1998). Management (3rd ed.). McGraw-Hill.
Bleiklie, I., & Kogan, M. (2007). Organization and governance of universities. Higher Education Policy, 20(4), 477–493. https://doi.org/10.1057/palgrave.hep.8300167
Bryson, J. M. (2021). Leading social transformations: Creating public value and advancing the common good. Journal of Change Management, 21(2), 180–202. https://doi.org/10.1080/14697017.2021.1917492
Bush, T., & Middlewood, D. (Eds.). (2019). Principles of educational leadership and management (3rd ed.). SAGE Publications.
Chao, Y., & Worapongpat, N. (2024). Development of educational innovation 4.0: Creating an information technology leadership framework for primary and secondary school principals in Liaoning Province. Modern Academic Development and Promotion Journal, 2(5), 18–39. https://so12.tci-thaijo.org/index.php/MADPIADP/article/view/1380
Chayboonkrong, P., & Worapongpat, N. (2024). Promoting teachers' technology usage in Nongkungsri 1 under Kalasin Primary Educational Service Area Office 2. Journal of Public and Private Issues, 1(1), 1–12. https://so17.tci-thaijo.org/index.php/jppi/article/view/295
Deming, W. E. (1986). Out of the crisis. MIT Press.
Etzkowitz, H., & Leydesdorff, L. (2000). The dynamics of innovation: From national systems and “Mode 2” to a Triple Helix of university-industry-government relations. Research Policy, 29(2), 109–123. https://doi.org/10.1016/S0048-7333(99)00055-4
Jianfeng, L., & Worapongpat, N. (2024). Rural head teachers' leadership in local education curriculum from the perspective of educational modernization in Xi'an Province. Journal of Interdisciplinary Social Development, 2(3), 1–25. https://so12.tci-thaijo.org/index.php/JISDIADP/article/view/1140
Juran, J. M., & Godfrey, A. B. (1998). Juran’s quality handbook (5th ed.). McGraw-Hill.
Kasalak, G., Güneri, B., Ehtiyar, V. R., Apaydin, Ç., & Türker, G. Ö. (2022). The relation between leadership styles in higher education institutions and academic staff’s job satisfaction: A meta-analysis study. Frontiers in Psychology, 13, 1038824. https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2022.1038824/full
Lunenburg, F. C., & Ornstein, A. C. (2004). Educational administration: Concepts and practices (4th ed.). Wadsworth.
Makjod, S., Worapongpat, N., Kangpheng, S., & Bhasabutr, P. (2025). Academic administration of the opportunity expansion school under the Prachinburi Primary Educational Service Area Office 1. Journal of Education and Learning Reviews, 2(5), 85–94. https://so19.tci-thaijo.org/index.php/JELS/article/view/963
Marginson, S. (2022). What is global higher education? Oxford Review of Education, 48(4), 492–517. https://doi.org/10.1080/03054985.2022.2061438
Nguyen, A., Tran, L., & Duong, B.-H. (2023). Higher education policy and management in the post-pandemic era. Policy Futures in Education, 21(1), 1–15. https://doi.org/10.1177/14782103231158171
Oakland, J. S. (2014). Total quality management and operational excellence: Text with cases (4th ed.). Routledge.
Office for National Education Standards and Quality Assessment (ONESQA). (2023). Guidelines for external quality assurance for higher education institutions [Web page]. Office for National Education Standards and Quality Assessment. https://www.onesqa.or.th/en/profile/1291/
Office of the Permanent Secretary, Ministry of Higher Education, Science, Research and Innovation. (2024). Annual report 2023 [E-book]. Ministry of Higher Education, Science, Research, and Innovation. https://www.mhesi.go.th/index.php/all-media/book-ministry/11102-2567-MHESI-EBOOK.html
Pintong, A., & Worapongpat, N. (2024). The relationship between transformational leadership of educational institution administrators and being a learning organization: The school expands educational opportunities under the jurisdiction of Nakhon Pathom Primary Educational Service Area Office. Art and Science Great Mekong Subregion Research Journal (OAS Journal), 32(2), 52–67.
Pintong, A., & Worapongpat, N. (2024). The relationship between transformational leadership of educational institution administrators and being a learning organization: The school expands educational opportunities under the jurisdiction of Nakhon Pathom Primary Educational Service Area Office. Art and Science Great Mekong Subregion Research Journal (OAS Journal), 32(2), 52–67. https://li01.tci-thaijo.org/index.php/oasjournal/article/view/262673
Qin, L., Li, J., & Li, C. (2023). Servant leadership behaviour of head nurse assessment and its linkage with nurse work engagement in China. Journal of Advanced Nursing, 79(11), 4356–4364. https://onlinelibrary.wiley.com/doi/abs/10.1111/jan.15753
Sallis, E. (2015). Total quality management in education (3rd ed.). Routledge.
Salmi, J. (2009). The challenge of establishing world-class universities. Directions in Development: Human Development. World Bank. https://openknowledge.worldbank.org/handle/10986/2686
Thammajai, S., & Worapongpat, N. (2024). Participation of teachers in the administration of educational institutions under the Taling Chan District Office, Bangkok. Art and Science Great Mekong Subregion Research Journal (OAS Journal), 32(1), 67–80. https://li01.tci-thaijo.org/index.php/oasjournal/article/view/262764
Weiyi, W., Khamcharoen, N., & Worapongpat, N. (2024). Developing strategic guidelines to improve the English language skills of vocational students in Linhai Taiyun Vocational School, China. Journal of Public and Private Issues, 1(2), 84–93. https://so17.tci-thaijo.org/index.php/jppi/article/view/495
Worapongpat, N. (2025a). Academic administration of educational institution administrators, Mueang Ranong District, under the jurisdiction of the Secondary Educational Service Area Office, Phang Nga, Phuket, Ranong. KKU International Journal of Humanities and Social Sciences, 15(1), 24–45. https://so04.tci-thaijo.org/index.php/KKUIJ/article/view/270388
Worapongpat, N. (2025b). Building collaboration between schools and communities: A case study of multiple schools in Luoyang District. Journal of Education and Learning Reviews, 2(3), 95–104. https://doi.org/10.60027/jelr.2025.1097
Worapongpat, N. (2025c). Building collaboration between educational institutions and communities impacting school management: A case study of Guangzhou Vocational College of Technology, Guangzhou Open University, China. Journal of Education and Learning Reviews, 2(4), 1–12. https://doi.org/10.60027/jelr.2025.1759
Worapongpat, N. (2025d). Creative strategic conflict management in Thai Rajabhat universities: A model for enhanced institutional harmony. Asian Education and Learning Review, 4(1), Article 2. https://doi.org/10.14456/aelr.2026.2
Worapongpat, N. (2025e). Leadership in the decision-making behavior of educational institution administrators at Guangdong Open University. Journal of Administration, Management, and Sustainable Development, 3(1), 51–68. https://so15.tci-thaijo.org/index.php/jamsd/article/view/1477
Worapongpat, N. (2025f). Integrating interdisciplinary workshop design to advance life skills and leadership among graduate students at private universities in Thailand. Liberal Arts and Social Studies International Journal, 1(2), 55–71. https://so18.tci-thaijo.org/index.php/laassij/article/view/1133
Worapongpat, N. (2025g). Mindfulness in the use of artificial intelligence for learning among graduate students in private universities in Bangkok, Thailand. Asian Education and Learning Review, 3(2), Article 1, 1–11. https://doi.org/10.14456/aelr.2025.6
Worapongpat, N. (2025h). Patterns of participation in the development of life skills, environment, society, and good governance among educational personnel in public universities through a meditation program in Buddhist sacred lands. Journal of MCU Languages and Cultures, 5(1), 1–22. https://so08.tci-thaijo.org/index.php/JMLC/article/view/4734
Worapongpat, N. (2025i). Guidelines for developing innovative leadership in response to sudden changes at Rajabhat Universities in Bangkok. Journal of Interdisciplinary Social Development, 3(1), 252–286. https://so12.tci-thaijo.org/index.php/JISDIADP/article/view/1379
Worapongpat, N. (2025j). A study of learning achievement in life skills and brain competency of educational personnel in the university: A meditation practice project in the Buddhist Holy Land. Khuang Phaya Journal, Chiang Mai Rajabhat University, 19(2), 18–35.
Worapongpat, N., & Arunyakanon, P. (2025). Transformational leadership and change management competency in response to sudden disruptions among administrators of Jiangling Town Central High School, DaZhou City. Journal of Education and Learning Reviews, 2(2), 47–58. https://doi.org/10.60027/jelr.2025.913
Worapongpat, N., Arunyakanon, P., & Rianwilairat, W. (2025). Modern human resource management that affects academic work efficiency at Rajabhat University in Bangkok. Journal of Education and Learning Reviews, 2(3), 57–72. https://doi.org/10.60027/jelr.2025.949
Worapongpat, N., Deepimay, C., & Kangpheng, S. (2025). Guidelines for development of information technology in primary school administration: A case study of Ariyamongkol Network Groups under Rayong Primary Education Service Area Office 2. Journal of Education and Learning Reviews, 2(2), 1–10. https://doi.org/10.60027/jelr.2025.961
Worapongpat, N., Kangpheng, S. (2025). Transformational leadership skills for executives in the digital age: China Polytechnic College. Journal of Education and Learning Reviews, 2(5), 27–44. https://doi.org/10.60027/jelr.2025.931
Worapongpat, N., Kanokon, B. (2025). The impact of women's leadership on teachers' feelings of trust in administration in higher education institutions: Universities in Liaoning Province. KKU International Journal of Humanities and Social Sciences, 15(1), 162–197. https://so04.tci-thaijo.org/index.php/KKUIJ/article/view/274357
Worapongpat, N., Thavisin, N., & Viphoouparakhot, B. (2024). Study on the application of wireless communication technology in digital communities in Guangdong. Journal of Public and Private Issues, 1(5), 230–242. https://so17.tci-thaijo.org/index.php/jppi/article/view/683
Yasuttamathada, N., & Worapongpat, N. (2025). Leadership of organization administrators in an open university in China: A case study. Journal of Education and Learning Reviews, 2(1), 83–92. https://doi.org/10.60027/jelr.2025.930
Zhou, W., Worapongpat, N., & Liuyue, Z. (2024). Leadership according to the curriculum of teachers under the foundation of wisdom education: A case study of a primary school in Yin Chuan, China. International Journal of Multidisciplinary in Educational & Cultural Studies (SITER), 2(1), 15–28. https://so04.tci-thaijo.org/index.php/ijec/article/view/270498
