Customer Satisfaction towards the Service of Accounting, Finance and Utilities Section, at the Multidisciplinary Research Institute, Chiang Mai University

Abstract

In this study, we aimed to survey satisfaction towards the service of the Accounting, Finance and Utilities Section of The Multidisciplinary Research Institute, Chiang Mai University. The sample consists of the current personnel of the MDRI and the Research Center (n=50). The measurement tools were estimated in the 5 levels of the scales. Assessment for satisfaction was collected on a five-point scale and the data were collected online. Statistical analysis. The descriptive analysis reported percentage, average and standard deviation. The results of this study were as follows: 1) Satisfaction towards the service of the Accounting, Finance and Utilities Section revealed high participants score levels. The service of the operating staffs was the first aspect found satisfactory among the different aspects. Satisfaction towards the service of the Procurement Division showed high participants score levels. The process/service step was the first aspect found to be satisfactory among the different aspects. Satisfaction towards the service of the One Stop Service Division showed high participants score levels. The service quality was the first aspect found to be satisfactory among the different aspects. 2) Expectations of the service of the Accounting, Finance and Utilities Section found that the services maintained high service levels, quality service and increased service channels using the information technology system. 3) Suggestion for improving the services of the Accounting, Finance and Utilities Section with high efficiency, fast and timely and clear procedures, respectively by the information technology system.

          In summary, the participants had good satisfaction with the work system and the service of the Accounting, Finance and Utilities Section. Moreover, they have service expectations with correctly, clearly, fast, and timeliness using the information technology system. These results of the study can be helped to improve the service for this Section.