Innovation in Human Resource Management in the Artificial Intelligence Era

Abstract

This article aims to analyze and propose strategies for human resource management in the Artificial Intelligence (AI) Era, a period where AI plays a pivotal role in both public and private sector organizations. Innovations in human resource management during this era involve the application of AI in various processes such as recruitment and selection, training and skill development, performance evaluation, and compensation and benefits management. Integrating AI into these processes enhances efficiency, reduces errors, and supports strategic decision-making within organizations The article also emphasizes the importance of balancing technology and human factors. Organizations must focus on developing employees' digital skills to adapt to rapid changes. AI not only reduces repetitive tasks but also fosters motivation and strengthens organizational engagement through tailored work experiences for individuals. Additionally, the article discusses the significant impacts of AI on human resources, such as reducing the roles of manual labor and increasing the demand for jobs requiring deep data analysis. It also addresses challenges faced by organizations, including risks of data privacy breaches and ethical concerns The findings reveal that innovative human resource management in the AI Era not only boosts operational efficiency but also promotes sustainable learning and development of human resources. This article underscores the necessity of smart technology adoption combined with balanced human development to enable organizations to effectively meet the demands of the digital age