The Campaign Against Vote Buying and Selling Through Public Participation

Abstract

This article aims to study vote buying and selling as a critical issue undermining the democratic process in Thailand. It not only impacts the transparency and fairness of elections but also erodes public trust in the overall political system. The article focuses on examining and proposing strategies for campaigning against vote buying and selling through public participation. This approach is deemed essential for raising awareness and altering voter behavior while strengthening democratic culture in the long term The campaign process relies on public participation at all levels, beginning with building collaborative networks among government agencies, private sectors, and communities. This collaboration aims to develop effective communication strategies that reach a broad audience through mass media, modern technology, and creative activities tailored to the contexts of target communities. Additionally, motivating citizens to recognize the value of their voting rights and encouraging their role in monitoring electoral processes—such as volunteering to oversee elections or reporting behaviors indicative of vote buying and selling—are crucial components for fostering sustainable anti-corruption mechanisms This type of campaign leads to structural changes, reducing vote buying and selling in the short term while fostering a stronger democratic culture in the long run. Citizens are instilled with a sense of their role and significance within the political system, alongside enhanced capabilities to monitor and participate systematically in electoral processes. These efforts contribute to the sustainable development of democracy in the country