GUIDELINES FOR PROMOTING MOTIVATION FOR SUPPORT STAFF TO SHIFT FROM ROUTINE WORK TO RESEARCH FACULTY OF HUMANITIES AND SOCIAL SCIENCES, KHON KAEN UNIVERSITY

Abstract

           This research article aimed (1) to study the factors influencing research motivation among the support staff at the Faculty of Humanities and Social Sciences, Khon Kaen University, and (2) to develop guidelines for promoting their motivation to transition from routine work to research. The sample consisted of 35 university employees in support staff positions. Data were collected using a three-part questionnaire covering general characteristics, an analysis of motivation for integrating routine work into research, and open-ended questions. Descriptive statistics (percentage, mean, and standard deviation) were used for data analysis.

           The key research findings are as follows: 1. ​Factors influencing research motivation were: (1) Institutional policies promoting institutional research, where staff showed the highest motivation (Mean = 3.09, S.D. = 0.89); (2) Experience and skills in conducting institutional research (Mean = 2.97, S.D. = 0.79); and (3) Enhanced knowledge in analyzing or defining institutional research problems (Mean = 2.63, S.D. = 0.55). 2. ​Guidelines for promoting motivation to integrate routine work into research included: (1) Organizing training to build knowledge and understanding of institutional research; (2) Providing equitable research funding; (3) Implementing a mentoring system (a "senior–junior support" model) for guidance and encouragement; and (4) Allocating sufficient budgetary support from administrators and supervisors to ensure adequate opportunities. Furthermore, motivation can be strengthened through knowledge-sharing activities and study visits to help staff recognize the importance and benefits of research both internally and externally.