KUMTHONKITTIKUL, W.; CHINERAWAT, V. Model Scamper (SCAMPER) Innovative Ideas for Brand Difference and Customer Experience: A Case Study of Thai Airways International Public Company Limited. Suan Dusit Graduate School Academic Journal, Bankok, Thailand, v. 17, n. 3, p. 203–223, 2021. Disponível em: https://so19.tci-thaijo.org/index.php/SDUGSAJ/article/view/370. Acesso em: 2 jun. 2025.